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    <loc>https://www.thomgreen.com/contact</loc>
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    <lastmod>2026-10-26</lastmod>
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    <loc>https://www.thomgreen.com/projects/mcv</loc>
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    <priority>0.5</priority>
    <lastmod>2026-10-28</lastmod>
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      <image:title>Projects - Magistrates Court Victoria</image:title>
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      <image:title>Projects - Magistrates Court Victoria</image:title>
      <image:caption>Personas: End-user personas provided context for delivery teams and identified common user tasks, needs and pain points.</image:caption>
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      <image:title>Projects - Magistrates Court Victoria</image:title>
      <image:caption>Top tasks: A key user need was finding the correct court to attend–each with unique facilities and support services available.</image:caption>
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      <image:title>Projects - Magistrates Court Victoria</image:title>
      <image:caption>Page templates: Flexible page layouts and reusable components were designed with extensibility in mind.</image:caption>
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  <url>
    <loc>https://www.thomgreen.com/projects/pfd</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-10-28</lastmod>
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      <image:title>Projects - PFD food services</image:title>
      <image:caption>Landing page: Designed to balance promotional campaigns and user created lists.</image:caption>
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      <image:title>Projects - PFD food services</image:title>
      <image:caption>Card sorting: Stakeholder workshop aligning stakeholders on navigation and terminology.</image:caption>
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      <image:title>Projects - PFD food services</image:title>
      <image:caption>Information architecture: Design discovery maps for aligning stakeholders and delivery teams.</image:caption>
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      <image:title>Projects - PFD food services</image:title>
      <image:caption>Journey map: Stakeholder/SME workshops captured insights into the ordering journey informing design decisions.</image:caption>
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      <image:title>Projects - PFD food services</image:title>
      <image:caption>Component library: A component library and design guild was created to guide the initial build and future enhancements.</image:caption>
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      <image:title>Projects - PFD food services</image:title>
      <image:caption>Ordering experience: The My Pantry builder was designed to manage multiple quick re-order lists and product substitutions.</image:caption>
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  <url>
    <loc>https://www.thomgreen.com/projects/service-victoria</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-10-28</lastmod>
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      <image:loc>https://images.squarespace-cdn.com/content/v1/61078f346a328a3dd8c0e971/7efdf976-37ef-474a-b694-2c912e71fe91/ID_Mobile.png</image:loc>
      <image:title>Projects - Service Victoria - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61078f346a328a3dd8c0e971/e5fff960-8e9c-4311-ac50-b2e66058a6d2/JourneyMap2.png</image:loc>
      <image:title>Projects - Service Victoria - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
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  <url>
    <loc>https://www.thomgreen.com/projects/th-leads</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2026-10-28</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/61078f346a328a3dd8c0e971/9f7157df-731a-4795-acc1-4cf02240cf63/CharaterMap.png</image:loc>
      <image:title>Projects - Telstra Health</image:title>
      <image:caption>Process mapping: Discovery documentation showing key actors and contexts of residential aged care administration.</image:caption>
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    <image:image>
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      <image:title>Projects - Telstra Health</image:title>
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      <image:title>Projects - Telstra Health</image:title>
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